When the producers of this beer and bacon festival were looking to amplify their brand through social media, they turned to JMP for an oversized version of their logo that they could take on the road and set up quickly at their events around the country. Guests can’t help but take a selfie in front of the giant Bacon and Beer logo. I mean come on, who doesn’t like bacon & beer?
Our scenic shop fabricated these letters using a CNC foam cutter. We then glued them together in groups of letters that could be handled by two crew, making the display manageable to install and transport. The letters were then coated with a durable waterproof coating and painted to the client’s specifications. The whole package was loaded into two custom crates and shipped off to Levi’s Stadium for the inaugural beer and bacon festival.